Mixed Reality Storytelling – Chat with Shel Israel about AR and VR

Fourth Transformation Mixed Reality Storytelling In this episode from May 26th, 2017 of "yesandbrandshow" my Friday 10AM PDT FB video livestream, I talk with Shel Israel, co-author of The Fourth Transformation with Robert Scoble about mixed reality storytelling (AR (augmented reality) and VR (virtual reality)). Watch the Video https://www.youtube.com/watch?v=hodVfgMkUNg&width=645&height=360

By | 2017-06-03T21:26:23+00:00 June 3, 2017|0 Comments

Business Satire on Medium From Kathy Klotz-Guest

Business Satire on Medium Business Satire on Medium - Kathy Klotz-Guest (image: Kai Oberhauser Unsplash.com) I love writing on the blog and other places including on Medium, especially love to write satire.  You can follow me there and here on my blog. So here are a few snippets of my business satire on Medium. Enjoy! Business Satire on Medium **************************************************************************** 6 “Selfless” Excuses to Use at [...]

By | 2017-05-18T21:23:41+00:00 May 18, 2017|0 Comments

Warren Whitlock Chat: Kathy and Warren Discuss Stop Boring Me!

Kathy and Warren Whitlock Chat About Kathy's Book, "Stop Boring Me!" In this episode, Warren Whitlock and I chat about my book, "Stop Boring Me!", why improv and marketing are about making your partners look good, and why no one ever writes me a check because they care about my services! Plus, we laugh a lot. https://www.spreaker.com/user/9497099/warren-witlock-interviews-kathy-klotz-gu

By | 2017-04-03T20:52:19+00:00 April 3, 2017|0 Comments

Speaker Pro Tip: Do you have your audience’s back?

Do you have your audience's back? When you focus on making your audience feel and look good, you stop worrying about how great you are. All that anxiety speakers face dissipates when we put the focus on serving our audience's needs. Speaker Pro Tip: Having Your Audience's Back Makes You a Better Speaker How do you have your audience's back?  You can watch the video here. [...]

By | 2017-03-27T18:19:53+00:00 March 26, 2017|0 Comments

Storytelling and Science: Who Owns the Narrative?

I am a storyteller. It's what I do. I help organizations create better stories. I am a story nerd - visible from the space station! We've been up to our eyeballs in analyses about political narrative in the wake of this past election. What about storytelling and science? This matters because as the political landscape has changed, so too, has the narrative being defined around science by a whole [...]

By | 2017-03-27T18:18:27+00:00 March 26, 2017|2 Comments

Break the Fourth Wall for Brand Storytelling Success

Last year I wrote a piece about live streaming (I was honored that it was a top ten post on Convince and Convert for 2016 and thanks to Brian Fanzo who I interviewed in the article). The piece focused on how brands are finding success by letting users in on behind the scenes events. It’s also something I wrote about in my book: It's time to break the fourth wall [...]

By | 2017-02-28T04:27:38+00:00 January 17, 2017|0 Comments

How Open-Mic Content Grows Audiences

An open-mic content mindset can help companies tremendously. First, let me back up and define "open-mic." Typically, an open-mic night is a sampling of different acts in one night. Each comic gets 5-10 minutes. And clubs often (thought not always) don't pay open-mic participants. That can be good or bad depending on many factors. The point - to give comics exposure, build audiences for clubs, and allow clubs to preview [...]

By | 2017-02-14T02:18:01+00:00 October 13, 2016|0 Comments

Ten Brand Commandments – Co-Created Content

A Little Background Vincenzo Landino and I chatted a few weeks back for his Brand Boost podcast. We talked about improv and marketing, Happy Days, how “human” – yes, still an important word – has also ironically jumped the marketing shark. We also talked about why all marketers should think like improvisers whose central tenet is “yes and.” That is how improvisers build scenes together. This means you accept a [...]

By | 2017-02-21T22:25:31+00:00 October 3, 2016|1 Comment

How to Find Remarkable Stories

Need inspiration for great stories? Look at the human experiences that shape you and your business. Great stories are everywhere. You just have to know where to look! Inside and Outside the Organization The Truth Matters. Image source: gratisography.com 1. Your values and big purpose - how do you help people? What's the cause you are committed to that's bigger than you? It’s never about just your products. [...]

By | 2017-02-28T06:56:22+00:00 June 28, 2016|0 Comments
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