On October 23rd, I had a blast chatting with Jessie Cohen Shternshus of Improv Effect, about applying principles of improvisation to product design and design thinking. Product Design and Design Thinking A few highlights from [...]
On December 12th, I had a great chat with Kat Koppett. Kat is a fellow improviser-in-chief who also applies concepts from stage improvisation to the needs of business to improve performance. This means accepting others [...]
As a stage improviser, I love playing with the audience and creating stories in real-time. As a marketer that often applies improvisational tools to improve client outcomes, being prepared and still knowing when to ditch [...]
I am a marketer. I am also an improviser. That means I am also a storyteller. Like improvisation, all great marketing is ultimately storytelling. Before I threw myself (slightly kicking and screaming) into improvisation, [...]
This post is part II of II. To read part I, click here. Truth and authenticity. Truth makes compelling comedy. Great comics talk about what they know - the good, bad, and ugly. Hacks [...]
Comedy and marketing have much in common. Well, comedy is marketing, really. And some marketing is pretty comical, intentionally or not. Comedy is a priceless education. In addition to 20 years in marketing, my many [...]
I was at the Applied Improvisation Network conference in San Francisco last week as a speaker, attendee, and conference organizer. I – like many attendees – apply principles of improvisation (not improv comedy, although I [...]
A Southern ex-boss from my high-tech marketing days (and with whom I have become good friends) used to say, “The sun doesn’t always shine on the same dog’s ass all the time.” His offbeat managerial [...]
The Center for Creative Leadership writes about four mindsets that inhibit positive organizational change. One of those mindsets that pervades and stops progress in its tracks is a “yes, but…” mentality. You know the type [...]
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Start Playing! There are so many Creativity Lessons from Jim Henson. He was a genius: innovative, playful, whimsical, funny, driven. I [...]
Adaptability Mindset is a growth mindset. Sure, risk-taking can be scary. It doesn't have to be. And we need risk-taking for [...]