Leaders sell ideas and inspiration, not services. They are adept at answering “the Why” – why they do what they do. It is a fundamental human question. People often buy products and services based on a feeling of connection rather than on some objective, decision-making criteria. Yep. Humans [...]
Social media tools operate like a high-powered microscope (telescope, mirror...pick your metaphor!). They amplify everything you do - the good, the bad, and the ugly. Oh, the ugly and the abject horror. So before you start tool-chasing as a consequence of "shiny object" syndrome, make sure everything you [...]
As I write this blog post on Friday, July 29th, I watch the news on CNN with a mix of frustration and anger. I know I am not alone. Why can't the leaders we have elected do their jobs and compromise? In the words of the great pop [...]
Complexity is easy; simplicity is hard. There is a lot of noise out there. If being simple were easy, everybody would have mastered it. That’s a great thing; when your competitors are convoluted, simplicity sets you far ahead of the pack. Whether it’s your offerings, your service, all [...]
