In my research for a new book I am writing I wrote an article on Business Storytelling Tips story strategy. I also developed a module for MarketingProfs on the topic.
On January 26th, I had the great fun to be able to talk with my friend and fellow storyteller, Lianne Picot, on VoiceAmerica radio about developing a story strategy, story banking, how to redefine your core purpose story and how that fits into your content marketing.
Listen to the Podcast
How do you think about story strategy? I would love to know!