What’s the Future of Business? My WTF Chat with Brian Solis
This podcast with Brian Solis from Altimeter discusses the future of business, the Human API, and why business must rethink shared customer experiences.
“I Like You, But We Don’t Have a Relationship!” As in Dating, Strong Customer Relationships Require Shared Values
So your customers “like” you. And, at some point, you want them to become “engaged,” and then eventually commit to a serious relationship, proclaiming their “loyalty,” rather than seeing other companies. The goal of marketing [...]
