We fall into ruts all the time. We use the same ways to get out of those ruts. That itself keeps us from seeing things in new ways. So if you want more creative content ideas, here are 6 rules to break now. Don't buy into a template mentality for your content. Your brand's path is different. My interview with Content Marketing Institute. Want More Creative Ideas? Here are [...]
How to Strengthen and Build Storytelling Culture I have written (and chatted) at length about ways to build storytelling culture over the years. In this short clip for my 'Yes And Brand' Show I give 3 specific ways to reinforce a storytelling culture in any organization. Here is a link to my prior article on how Zappos uses storytelling to redefine a story culture around customer service. Enjoy. What do [...]
Now Go Innovate - Corporate Innovation Cartoon Go Innovate! Far too often, we tell people all the things they shouldn't do in the workplace. 1. Don't rock the boat 2. Don't make mistakes 3. Don't forget we need 20% return 4. Don't try new things 5. We don't do it that way here... And so much more! We're so busy what not to do, that we forget to [...]
My Strategic Humor Principles for Success I wrote this post on strategic humor principles over a dozen years ago! And even in that amount of time, I've evolved and I've put all of these to the test. In pretty much every capacity. Source: pexels.com I help businesses and teams become idea-driven cultures that flourish with creativity, and I use strategy, humor and applied improvisation to do that. While [...]
Why Employees Won't Innovate There are three big reasons why employees won't innovate: trust; lack of a compelling story; and lack of process. I discuss all of those in more detail in this video. To get notified when I go live, sign up here! To see more about innovation: visit this link! Watch the Video https://www.youtube.com/watch?v=o5W4fCZNdJs&width=645&height=360
(My first version of this post appeared in PureMatter blog). I am an unabashed humor and improv nerd. And I mean visibly nerdy from space. At 8, the very first presentation I gave to a class that I remember was on Harold Lloyd, Hollywood’s silent film-era comedy stuntman. Oh, and I dressed the part, too. Source: Gratisography.com I’ve managed teams in marketing and I’ve been performing comedy [...]
Improv in Business Communication Leadership On June 2nd, Gary Ware and I did our 2nd live stream discussing improv in business and this time we chatted about improv in business Communication (Leadership). A recent #workforce17 conference presentation revealed that 35% of employees would forgo a raise if they could fire their boss. We chat about this leadership gap and how applied improv can help build leadership muscle when it comes [...]
Improv in Business Customer Service Source: etherspeak.com On May 25th, Gary Ware, fellow improviser and marketer, and I chatted about improv in business customer service and crisis communications. We do a few exercises and talk about ways you can say "yes and" to your customers. Want more info on how to use improv in business? Check out my book! Watch the Video https://www.youtube.com/watch?v=fNKAHMFnDJA&t=1s&width=645&height=360
Creating Collaborative Cultures On March 31st, I had Mike Ganino as a guest on the #yesandbrand FB Live show to talk about creating collaborative cultures with yes and! The words "yes and" are not important - the spirit of "yes and," however, does matter. Watch the video below. Let me know what you think.
