Improv and Innovation Cafe’: Video

Keeping it Human's Improv and Innovation Cafe' Improv and Innovation: Techniques for Product, Content, Marketing and Communication In this hangout series, I talk about applying improvisation to marketing, communications, and content as well as product innovation. Join me several times each month as we discuss how to improve your marketing, communications, content and product strategies with techniques from applied improvisation. Improv and Innovation: Episode 1 with Brian Carter [...]

By |2017-02-21T01:38:45+00:00May 29, 2015|0 Comments

Better Business Storytelling: Podcast with Annette Simmons

On May 28th, I had such a great time chatting with one of my favorite authors, Annette Simmons, about business storytelling for better results. She is a storyteller extraordinaire, a heck of a lot of fun to chat with (she has a great Southern accent and sense of humor!) and she is the author of The Story Factor and Whoever Tells the Best Story Wins (now in its second edition), [...]

By |2017-02-14T02:07:01+00:00May 27, 2015|0 Comments

Get the Most From Your Facebook Marketing: Podcast with Andrea Vahl

How to Grow Your Business with Facebook Marketing On June 21st, I had the pleasure of chatting with Facebook marketer and fellow improviser, Andrea Vahl. We chat about how to grow your business with Facebook, what's new in terms of changes for the social media network that marketers must know, and how she came up with that slightly cranky social expert alter ego, "Grandma Mary." Think: Vicki Lawrence and Carol [...]

By |2017-02-21T01:41:58+00:00May 20, 2015|0 Comments

Don’t Be Boring! A Content Chat with Amy Harrison

On Thursday, April 23rd, I got to talk one of my fave fellow funny females: Amy Harrison, Founder of AmyTV. Amy is on a mission that I support: to banish boring content. There are no boring industries; only boring content. If Maersk and Caterpillar can make their content less boring, so can you. Don't be boring! Don't make customers cry. Make your content unboring! Follow Kathy Follow Amy [...]

By |2017-02-14T02:07:31+00:00April 23, 2015|2 Comments

Why People Share: A Shareology Podcast with Bryan Kramer

On April 9th, I had the pleasure of chatting with fellow human marketer, Bryan Kramer, from Pure Matter and author of H2H on my podcast about a topic we both are passionate about: why people share content. I heard him speak on this topic at Social Media Marketing World in March in San Diego: #SMMW15. Bryan and Kathy at SMMW15   Follow Bryan Follow Kathy This is the [...]

By |2017-02-09T00:49:13+00:00April 9, 2015|0 Comments

Humor in Marketing: Betabrand Style

On February 26th, I had the great fun of chatting with Betabrand's Founder and CEO, Chris Lindland, about one of my favorite topics: using humor in marketing. I even let it go without teasing that he was a minute late for the call! I met Chris last year at FunnyBizz in SF. His company is using humor unlike many other organizations. Every day, the company launches new ideas and products [...]

By |2017-02-09T00:51:23+00:00February 26, 2015|0 Comments

Neuromarketing Persuasion – A Chat with Roger Dooley

On Feb 12, I had the pleasure of chatting with Roger Dooley, author of Brainfluence, one of my favorite marketing books of the last few years. On this podcast, we chat neuromarketing, influence and persuasion and what marketers must do differently. Neuromarketing with Roger Dooley Follow Kathy Follow Roger Neuromarketing and Podcast Highlights Note: Roger uses "neuromarketing" in a very broad context. This podcast focuses not on measurement [...]

By |2017-02-09T00:51:48+00:00February 12, 2015|0 Comments

Content Marketing Funnel: Podcast with Jason Miller

Jason Miller, author of Welcome to the Funnel Content Marketing Funnel I had the pleasure of chatting with one of my favorite content marketers this week, Jason Miller of LinkedIn, and author of "Welcome to the Funnel." Follow Kathy Follow Jason Tips From the Podcast 1. Inject your personality into it. The more you integrate your passion and knowledge of other things into your content, the more creative [...]

By |2017-02-09T00:52:16+00:00January 27, 2015|0 Comments

Top Marketing Posts in 2014 for LinkedIn

Happy New Year, everyone. 2014 was a busy year, and I hope it was a great one for all of you. Each year, I like to review my content and see what you liked most - what was most read, shared, and commented on. This post refers to my top marketing posts in 2014 on LinkedIn - and you can see most of those right here on too! [...]

By |2017-02-09T00:46:10+00:00January 6, 2015|0 Comments

Cowbell Principle – Podcast

Source: Cowbell Principle - More Cowbell is a Great Thing I had the great pleasure of chatting with the authors of The Cowbell Principle on the podcast November 20th. The book, named after the hilarious SNL Sketch with Will Ferrell, helps entrepreneurs and leaders discover and highlight their differentiation in the world. Note: if you haven't seen the sketch, you can see it here. Follow Kathy Follow [...]

By |2017-02-09T01:01:08+00:00November 20, 2014|0 Comments