Podcast: A ‘Customer Experience Design’ Chat with Mike Harding, Co-Founder of Re.Vu and Oddyssea
Hello all! On Thursday, April 11th, I had a fantastic [...]
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A Marketer’s Hu-manifesto on Humor
Humor is about as human as you can get. It [...]
Every Company is in the ‘Simplicity’ Business
Every business is in the simplicity business. This article discusses ways of simplifying messages so you uncomplicate customers' lives.
Yes, and…5 Ways That Improvisation Can Make You a Kick-Ass Marketer
I am a marketer. I am also an improviser. That [...]
Hey Marketers! Every Company Must Be a Storytelling Company
I wrote and posted this article well over one year [...]
Women, Humor and The Board Room: Part I
This blog post is my interview with Glass Hammer magazine. [...]
Today’s Executive Communicators Must Be The Company ‘Purpose Keepers’
A new era of executive communications is here, thankfully. Move [...]
Great Marketers Communicate ‘Upside Down.’ Give the Human Headline First
If you took a journalism class in school, you know [...]
6 Ways Poor Communication Kills Customer Value
The way you communicate with your audience either creates or [...]
Human-Centered Design: Where are the Product Storytellers Today?
Great marketing IS storytelling, and it is the essence of [...]
