Messaging Lessons From Oprahs Golden Globes Speech

Source: Ron Smith via Unsplash.com Messaging Lessons From Oprahs Golden Globes Speech - For Speakers and Brands And this is not just a message for speakers; it's a powerful message for brands - your job is to create powerful moments of hope. Here are the big messaging lessons from Oprah's Golden Globes speech. Source: Public Domain The power of passion and commitment to belief. And personal truth. [...]

By | 2018-01-08T18:08:35+00:00 January 8, 2018|0 Comments

Collaborative Storytelling – What Harold Lloyd Taught Me About The Power of Interactive Story

  The Power of Interactive Story What Harold Lloyd Taught Me About The Interactive Power of Story Harold Lloyd's silent comedy was story *crack* to my 9-year-old brain. And it taught me everything about breaking the fourth wall to co-create with my audience. Collaborative Storytelling is not an option today. I've given several keynotes on this topic and I love seeing how audiences engage when I create scenes [...]

By | 2017-12-10T21:18:03+00:00 December 10, 2017|0 Comments

Livestreaming Video Predictions for 2018

Livesteaming Video Predictions One of my favorite people on the planet, Ross Brand, invited me to share my thoughts about 2018 by providing my livestreaming video predictions. Along with an amazing group of livestreamers who all add something unique to the mix, I added my prediction for 2018. 91 Livestreaming and Digital Media Predictions for 2018 Digital Media and Livestreaming Video Predictions for 2018 Click here to see [...]

By | 2017-11-30T22:04:21+00:00 November 30, 2017|0 Comments

How Mixed Reality Will Change Business Storytelling

Mixed Reality Will Change Business Storytelling and Content: From Telling to Sharing Experiences Sharing Experiences (Source: Unsplash.com)   Lots of big brands today are experimenting with mixed reality tech – virtual reality (VR) and augmented reality (AR) to create content. Forbes recently reported that 75% of the world's most valuable brands (Forbes brand list) have created some kind of mixed reality experience for customers in an effort to grow [...]

By | 2017-11-20T23:33:28+00:00 November 20, 2017|0 Comments

Conference Cartoon – Kathy Klotz-Guest

Friday Fun: Conference Cartoon Introducing the Friday cartoon. Today it's the Conference cartoon. I am learning to draw freehand. As a writer, comic and strategist, I think in punchlines that create a visual. I am just not a drawer.  However, I am now doodling and sketching - skoodling - and committed to learning how to draw better!  So with help of Sketches Pro app for the iPad, I am trying [...]

By | 2017-11-10T23:35:51+00:00 November 10, 2017|0 Comments

Scary Things Bosses Say (And True Leaders Don’t)

Scary Things Bosses Say Boring content, bad storytelling and poor leadership are all scary. In time for Halloween, here are a few scary things bosses say (and true leaders don't) to employees. We've all hear crazy, scary things. If you hear these scary things bosses say, don't walk. RUN! Ahhhhhhhh!!!!!!!! "Go off and Innovate."  What does that even mean? It has no detail. "Sure, boss, I will get right on [...]

By | 2017-10-31T02:43:47+00:00 October 30, 2017|0 Comments

Building a Customer Service Culture Through Storytelling

Her name was Vanessa L. and she had bright purple hair. She was a rock star. And so was her hair. It had spikes and was so cool, although I knew I wouldn't rock hair like she did. On this day in 2012 at a TEDx event, she was wowing the crowd with a story about what it means to earn loyalty through service. And customer service can be the [...]

By | 2017-10-09T21:21:00+00:00 October 9, 2017|0 Comments

Infographics Storytelling – A Visual Storytelling Chat with Brian Wallace

Infographics Storytelling: Let's Get Visual! In this fun convo with Brian Wallace, our focus is Infographics storytelling. It's a growing and important part of visual storytelling strategy. We don't stay there too long - because when Brian and I get together, we talk about lots of stuff. For example, we discuss how marketing itself has changed, what storytelling is really about and why people need to think in stories. Of [...]

By | 2017-09-28T18:32:35+00:00 September 25, 2017|0 Comments

Most Product Storytelling Sucks: How to Tell a Kick-Ass Product Story

Your Product Story Matters Product Stories matter. Most of the time they stink. They stink because companies are focused on features and benefits. And it's not about that. In this video I discuss what matters and why when it comes to creating a kick-ass product story. Product Storytelling Resources To get notified when I go live, sign up here! I talk about great product storytelling here so check these articles [...]

By | 2017-09-24T22:40:40+00:00 September 24, 2017|0 Comments

LinkedIn Summer 2017 Reading List: Stop Boring Me Named

LinkedIn Summer 2107 Reading List: Top 25 Marketing Books In June, Linkedin published its "LinkedIn Summer 2017 Reading List" and Named "Stop Boring Me!" a top 25 Marketing Must-Read! I am so honored. Thank you, LinkedIn Marketing. And there are 24 other fantastic titles on this list. So whether you get to the reads this summer or not, it's never too late to read great books! Get your read on. [...]

By | 2017-09-24T21:51:30+00:00 July 29, 2017|0 Comments
Show Buttons
Hide Buttons