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SOTU Response – Joe Kennedy’s Language of Unity

By |2018-01-31T18:44:52+00:00January 31, 2018|

The Language of Inclusion and The SOTU Response "I, me, mine...."  Oh, brother. Queue eyeroll.... Remember the seagulls in "Finding Nemo?" Mine, mine, mine!" That scene still makes me laugh. It's not so funny when we use these things in our #marketing, #communication and our talks.   Source: Ron Smith via Unsplash.com Language matters. It signals intent, values and beliefs. The language of unity isn't "I, me, mine..." [...]

Storytelling And Employee Engagement

By |2018-01-28T23:40:14+00:00January 28, 2018|

Story of Teams: Storytelling and Employee Engagement #storytelling drives everything and it's time for companies to challenge the #story behind why #employeeengagement fails.   Employees Don't Trust Employee engagement is all the rage...and most programs fail.  Why? Research tells us that once employees are paid at parity and perceive fairness, then money is not a motivator. It's not a lasting motivator. Yes, people want meaningful work and they [...]

Messaging Lessons From Oprahs Golden Globes Speech

By |2018-01-08T18:08:35+00:00January 8, 2018|

Source: Ron Smith via Unsplash.com Messaging Lessons From Oprahs Golden Globes Speech - For Speakers and Brands And this is not just a message for speakers; it's a powerful message for brands - your job is to create powerful moments of hope. Here are the big messaging lessons from Oprah's Golden Globes speech. Source: Public Domain The power of passion and commitment to belief. And personal truth. [...]

Virgin Trains: A Viral Lesson in Humor and Customer Service

By |2018-01-02T21:02:36+00:00January 2, 2018|

Virgin Trains: Poor Humor and Customer Service How not to handle customer service via Twitter - Virgin Trains How NOT to handle customer service complaints...this one hot off the press from my friends in London. With "honey," "love," "sweetie"....and other patronizing 'there, there' comments. Brands need to get that it diminishes a woman's legitimate issues. The 1950s called and even it doesn't want 'old timey' sexist comments back. [...]

Playful Brands 2017: My Roundup of Fun Brands

By |2017-12-12T18:36:33+00:00December 11, 2017|

Playful Brands I love brands that play! Here is a list of some of my fave brands online. No, I am not getting paid. I love their fun, fresh voice and playful way to approach content and social media. They are not over the top - and they exhibit a fresh and sassy voice. Chubbies Shorts @chubbies. Sure, they follow only 3 ppl to manipulate Klout. But they do make me [...]

Collaborative Storytelling – What Harold Lloyd Taught Me About The Power of Interactive Story

By |2017-12-10T21:18:03+00:00December 10, 2017|

  The Power of Interactive Story What Harold Lloyd Taught Me About The Interactive Power of Story Harold Lloyd's silent comedy was story *crack* to my 9-year-old brain. And it taught me everything about breaking the fourth wall to co-create with my audience. Collaborative Storytelling is not an option today. I've given several keynotes on this topic and I love seeing how audiences engage when I create scenes [...]

Livestreaming Video Predictions for 2018

By |2017-11-30T22:04:21+00:00November 30, 2017|

Livesteaming Video Predictions One of my favorite people on the planet, Ross Brand, invited me to share my thoughts about 2018 by providing my livestreaming video predictions. Along with an amazing group of livestreamers who all add something unique to the mix, I added my prediction for 2018. 91 Livestreaming and Digital Media Predictions for 2018 Digital Media and Livestreaming Video Predictions for 2018 Click here to see [...]

Storytelling Solves Key Challenges

By |2017-11-07T19:05:56+00:00November 7, 2017|

Business Storytelling Solves Key Challenges Storytelling is more than just a marketing and branding practice. It’s bigger than that. In fact, storytelling solves key challenges for many organizations. Storytelling inside the company is where it all starts to improve outcomes for employees and customers. Storytelling Solves Key Innovation and Culture Challenges So here are some things storytelling can help with and a few ways I have worked with companies: Strengthening [...]

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Why Employees Won’t Innovate – Video #yesandbrand

By |2017-09-24T23:02:30+00:00September 24, 2017|

Why Employees Won't Innovate There are three big reasons why employees won't innovate: trust; lack of a compelling story; and lack of process. I discuss all of those in more detail in this video. To get notified when I go live, sign up here! To see more about innovation: visit this link! Watch the Video https://www.youtube.com/watch?v=o5W4fCZNdJs&width=645&height=360

Five Ways That Improv Ups Your Business Game

By |2017-09-24T21:34:22+00:00September 4, 2017|

(My first version of this post appeared in PureMatter blog).   I am an unabashed humor and improv nerd. And I mean visibly nerdy from space. At 8, the very first presentation I gave to a class that I remember was on Harold Lloyd, Hollywood’s silent film-era comedy stuntman. Oh, and I dressed the part, too.   Source: Gratisography.com    I’ve managed teams in marketing and I’ve been performing comedy [...]