Go Daddy’s Empathy Marketing Focus

In June, I chatted with Go Daddy’s Director of Content, Chris Carfi, on #yesandbrandshow. The company is renewing its focus on being human, solving more of the entrepreneur’s issues, and why empathy marketing matters. We chatted in-depth about how the company has turned around its image and why focusing on the whole customer with empathy mapping has made a huge difference for the brand. We also chat humor in marketing!

Want to see more of the #yesandbrandshow, visit the YouTube Channel and be sure to sign up for notification of the live show right here.

Watch the Video here

Sign up for the Newsletter!

If you enjoyed this article, get free-range tips via e-mail.