I had a great time chatting with Park Howell on the 'Business of Story' podcast last month. We talked about the story spine model, improv and why it matters for better storytelling, and we talk about fun Kathy-isms! It was a great conversation. It airs December 23rd, 2015.
Note: this post originally appeared in Convince and Convert. As a storyteller and an improviser, I get asked about humor a lot. I was invited to speak to a company a few weeks back on this exact topic. “Kathy, how can we inject more humor into our social [...]
Why Financial Marketing Needs to Lighten Up! I gave a webinar a few weeks back about how to come up with new ideas for content marketing that were fresh and fun using improv comedy. This wasn't about being funny - it was about using principles from improv to [...]
On November 17, I had a great time chatting on the podcast with my friend and colleague, author and FunnyBizz founder, David Nihill, about comedy in marketing and speaking. This is a topic near to my heart and David's. Comedy in Marketing: A Chat with David Nihill [...]
How to generate kick-ass content marketing ideas using improv On my improv and innovation cafe' series, I've had a blast discussing how to generate new ideas for content marketing using improvisation techniques. I've been joined by two marketing friends, Gary Ware and Brian Carter. What do content marketing [...]
Does your business have a ‘Yes, And’ or a ‘No, But’ attitude? Culture, collaboration and storytelling are the focus of this episode. Recently, I had the pleasure of chatting about Business Storytelling with Lianne Picot of Story-Powered on Voice America radio. We had a blast chatting about what [...]
We - Brian Carter, Gary Ware and I - had so much fun in part I, that we came back for more! On July 30th, we had a part II of improv and content marketing. In this episode, we demonstrated live how improv can be applied to generate [...]
This week I had a lot of fun chatting with Drew Tarvin, engineer, speaker, improviser and founder of Humor That Works about Humor in the Workplace for our Improv & Innovation Cafe' video series. Humor in the Workplace Drew and I discuss why humor at work matters, how [...]
Batman & Hotwheels: Marketing Inspired by Your Inner Kid I had the honor of speaking at FunnyBizz San Francisco on June 11, 2015. There were so many great presentations that day - all advancing the idea of eradicating boring marketing by bringing humor into business. Some of those [...]
Business Storytelling and Why it Matters I have done two great panels on storytelling recently. The first on the Hero's Journey with Michael Margolis and Brian Carter. The second panel was on business storytelling with marketers including: Brian Carter, Tamsen Webster and Felicia Slattery. Both were a blast [...]
