Strategic Business Storytelling (Part 1)

Strategic Business Storytelling In July, I presented to the Corporate Board researchers (based in NY) on strategic business storytelling. We are swimming in data; what we need is actionable information that moves us to act. I talked with the group - mostly economists, data analysts and [...]

By |2017-02-21T22:27:09+00:00September 6, 2016|

Creating Ballsy Content with Jon Burkhart

Creating Ballsy Content - Why it Matters, What it Means, and How to Do it Jon Burkhart and I had a blast on a blab we did Thursday August 4th on how creating ballsy content (with a high badass ratio) is a creative imperative today. How do you [...]

By |2017-02-21T00:47:08+00:00August 6, 2016|

Creating a Risk-Taking Culture with Betabrand’s CEO

Creating a Risk-Taking Culture of Humor: A Podcast Chat with Betabrand's Chris Lindland New Ideas, Nonstop Yesterday, I got to have my second chat with one of my favorite podcast guests, Chris Lindland. The CEO of Betabrand, Chris has brought innovation, humor and a risk-taking culture [...]

By |2017-02-21T22:27:38+00:00August 5, 2016|

How to Find Remarkable Stories

Need inspiration for great stories? Look at the human experiences that shape you and your business. Great stories are everywhere. You just have to know where to look! Inside and Outside the Organization The Truth Matters. Image source: 1. Your values and big purpose - [...]

By |2017-02-28T06:56:22+00:00June 28, 2016|

StoryDNA: Building Storytelling Organizations

Six Keys to Building Storytelling Organizations That Last   Building storytelling organizations is a critical topic. Why? Because every company today is a publishing company, and a storytelling company. Stories are the amino acids of great marketing content. It's the foundation for building your content house. And building [...]

By |2018-01-06T03:36:33+00:00June 28, 2016|

Increase dramatic tension in business storytelling

Tension in business storytelling. Image source: How to increase dramatic tension in business storytelling I have learned so much over the years from comedy beyond just how to be funny; what has served me well is that I learned how to increase dramatic tension in [...]

By |2017-02-21T22:30:25+00:00June 24, 2016|

Idea Orgasms: Playfulness and Creativity

Idea Orgasms! Image source: Idea Orgasms - How Play Fuels Creativity On Friday, June 24th, I did a great blab with my friend, Gary Ware, on achieving breakthroughs with playfulness and creativity. Why? Because the collision of ideas gives us creative fuel! In this blab [...]

By |2017-02-21T22:30:58+00:00June 24, 2016|

Bust Boring Content! Sheet Fitters Example

I hear this a lot: "I work in a boring industry or I have a boring product. There isn't much I can do." I disagree. You can bust boring content. There is no boring product or industry - only boring marketing lacking imagination. I believe anyone can think [...]

By |2017-02-21T22:31:41+00:00June 23, 2016|

Why John Oliver Rocks Content and So Can You

  John Oliver, Source:, This Week with John Oliver Why John Oliver Rocks Content I love John Oliver. He's up there in my comedy pantheon along with Key and Peele and Jon Stewart (who gave him his start on The Daily Show). He's smart, insightful, self-deprecating, and [...]

By |2017-02-21T22:32:17+00:00June 22, 2016|