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https://vimeo.com/952911949/4869f41ec0?share=copy Brave Fuel℠: Humor is the secret sauce to braver people, culture, innovation To be competitive and innovative globally, your company has to be a great place people WANT to work at. It's getting harder to do. Creativity and Innovation live at the intersection of courage, trust & connection. These look a lot like humor. It's not about telling jokes at the water-cooler. While leading tech teams (product, marketing [...]
https://vimeo.com/952911949/4869f41ec0?share=copy Humor is the secret sauce to braver people, culture, innovation To be competitive and innovative globally, your company has to be a great place people WANT to work at. It's getting harder to do. Creativity and Innovation live at the intersection of courage, trust & connection. These look a lot like humor. It's not about telling jokes at the water-cooler. While leading tech teams (product, marketing & comms) [...]
Book Kathy on Your Podcast I love bringing my humor and business tips to podcasts. I help people tell bigger truths and stories, work better together, and be more creative while having more fun. You can also see my podchaser page Book Kathy on Your Podcast: She brings her tasty blend of caffeinated comedy and her business acumen for keen insights and big laughs! That means 'truth bombs, 'y'all!' [...]
Let's talk about a serious issue... Less serious does not mean less professional. Being less serious. THE false narrative many buy into, "Less serious means less professional." "I won't be taken SERIOUSLY." I DISAGREE. LOOK. I get it. I led global communications and marketing teams in tech for 15 years. And I am also an improviser and stand-up comedian. I trained executives on how to talk to media, respond [...]
Friday the 29th is National Fun at Work Day! Some people think play is frivolous. It isn't. And it's time to change the narrative on play. Play is good for our mental well-being, happiness and for #innovation in #marketing, #products, across the company and your life. It's how you play and whether teams feel #Psychologicalsafety while doing it that matters. Leaders play. They encourage it in others. They take what they do seriously and [...]
Experiments fuel innovation, employee development and organizational knowledge. Why Now? It's a great time to create a culture of experimentation precisely because of what's happening today. People want to bring their creativity to work. And it's an innovation imperative. If we're not nurturing employees' creativity, we're compromising their development and missing out on potentially transformational insights that move creative leadership efforts, products and revenues forward. Employees Want to [...]
And not in that order. Improvisation has changed my world. It's changed everything in 20 years for me. It’s not just about honing your funny bone (and it will, Virginia, I promise!); the true lessons of improvisation are about so much more than being funny. In fact, improvisation makes us better marketers because it makes us better people. (note: this is an update of an older post I wrote and [...]
We fall into ruts all the time. We use the same ways to get out of those ruts. That itself keeps us from seeing things in new ways. So if you want more creative content ideas, here are 6 rules to break now. Don't buy into a template mentality for your content. Your brand's path is different. My interview with Content Marketing Institute. Want More Creative Ideas? Here [...]
Business Storytelling Truth in a World of Fake News I was on a podcast recently with friends and colleagues to promote our StoryCo Conf in LA on Oct 25th (note: still FREE tickets available here at storyconference.info). storyconference.info Over the weekend, someone wanted to argue with the idea that the truth is an important - maybe even the most important part - of business storytelling. Now, we didn't get to [...]
How to Strengthen and Build Storytelling Culture I have written (and chatted) at length about ways to build storytelling culture over the years. In this short clip for my 'Yes And Brand' Show I give 3 specific ways to reinforce a storytelling culture in any organization. Here is a link to my prior article on how Zappos uses storytelling to redefine a story culture around customer service. Enjoy. What do [...]
