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A Marketer’s Hu-manifesto on Humor

By |2017-02-21T20:26:19+00:00April 5, 2013|

Humor is about as human as you can get. It is one of the best ways to connect with an audience as well as increase your return on joy. Who doesn't want that?! I dusted off my now several-years-old Hu-manifesto on humor (Humor-festo just doesn't sound right) and why it matters in business and marketing, as in life. I updated it and am sharing here. Enjoy! 1. Humor is an [...]

Women, Humor and The Board Room: Part II

By |2018-01-06T02:21:49+00:00February 6, 2013|

This blog post is my interview with Glass Hammer magazine. I was interviewed in January 2013 for a piece on women executives and their relationship with humor! So listen up, funny ladies. This is part II of II of my interview. To read part I, click here.   Interviewer (TG): A recent study found that when women use humor at work, it tends not to go over so well. Why [...]

Women, Humor and The Board Room: Part I

By |2018-01-06T02:22:45+00:00February 5, 2013|

This blog post is my interview with Glass Hammer magazine. I was interviewed in January 2013 for a piece on women executives and their relationship with humor!   This is part I of my interview. INTERVIEWER (TV): Tell me about your company, Keeping It Human. How did you conceive of the idea and how did you know something like it was needed, is humor in the workplace lacking? Kathy Klotz-Guest [...]

Humor Me! Lighten Up B2B Marketing and Get Results

By |2018-01-06T02:26:45+00:00December 10, 2012|

If you read my blog or any article I’ve written, you know this is mission of mercy for me. As a marketer, storyteller and improviser, I have seen humor deliver results. Humor IS human and in a world of sameness, increasing noise and complexity (big data, anyone?!), humor has the ability to start a conversation in a way that boring, white-noise messaging cannot. Make no mistake – the situation is [...]

Does Fun Matter in Sales and Marketing? Yes, and!… Humor Me!

By |2017-02-21T22:05:32+00:00December 7, 2011|

I have written about the role of humor in sales and marketing many times. To read some of those articles, visit: http://kathyklotzguest.wordpress.com/2011/ https://www.keepingithuman.com/blog/ http://www.powerfullyfunny.com/powerfully-funny-resources.html After a recent panel discussion at an event where I was asked this question, I am revisiting it. The challenge: giving a short answer on a nuanced issue. The short answer is an unequivocal “yes” with a few obligatory, boring and important notes. The lens I [...]

How Credit Unions Can Engage with Humor

By |2017-02-21T22:13:50+00:00June 29, 2011|

By infusing social media with humor and changing the way they think about business, credit unions can establish a critical generational bridge to market more effectively to Millennials. This article appeared in The June 2011 edition of Connection Magazine, published by the Credit Union Association of New York. Enjoy! Click to view article

Humor Drives Profits: The Creativity-Innovation Connection

By |2018-01-06T02:09:26+00:00January 28, 2011|

Humor Drives Profits: The Creativity - Innovation Connection Humor is good business. In fact, it’s critical to the creative, innovative process that drives strategic advantage in the marketplace. Humor is no longer a “nice to have” – it’s a competitive necessity. Success demands constant market innovation. Moreover, the most important motivation for employees isn’t money. Employees want to be valued and challenged at work. This means being able to use [...]

Brave Bold Story Experience for Women Leaders

By |2022-10-03T20:13:50+00:00April 10, 2022|

Please make sure you click the blue "Return to Merchant" button in Paypal when payment is complete to be directed to the Zoom registration page. You can also pay here with Stripe! Details: Limited to 8 people MAX. Dates: Wednesdays,  Oct 26th - Dec 14 SHOW! Time: 12 NOON PST to 1:30 PM PST Where: Via Zoom. You’ll receive a link after registration [...]

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StandUp For Your Voice

By |2023-07-31T16:44:52+00:00October 5, 2021|

Please make sure you click the blue "Return to Merchant" button in Paypal when payment is complete to be directed to the Zoom registration page. Details: Limited to 8 people. Dates: Saturdays, Sept 9th. 2-4PM PST PM - Nov 4th (Virtual Show date) OR Wednesdays, Sept 6th, 6-8 PM PST- Nov 1st (Virtual Show date) Class and Show Where: Via Zoom. You’ll receive [...]

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Book Kathy on Your Podcast

By |2021-03-13T22:29:50+00:00March 13, 2021|

Book Kathy on Your Podcast I love bringing my humor and business tips to podcasts. I help people tell bigger truths and stories, work better together, and be more creative while having more fun. You can also see my podchaser page Book Kathy on Your Podcast: She brings her tasty blend of caffeinated comedy and her business acumen for keen insights and big laughs! That means 'truth bombs, 'y'all!'   [...]

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